business

Hold Up! Before you Accept Delivery of Your New Website, Use this Checklist

Presenters
One of the keys to a great website is that it works for all stakeholders will little or no training. Is content management intuitive?  Is the site accessible? Do you need to train people on how to maintain the site?  All of these questions should be answered before the site goes live. In this session, we will deliver a checklist for you to follow before you go into User Acceptance Testing to ensure that you get exactly what you expected from your web development team or web development vendor.

How Drupal as a Service Can Save Our Livelihoods and our Lives

Presenters
Drupal is better than ever, but whether it is more successful is questionable. A pincer threatens Drupal. One side, Drupal's own power and complexity, discourages new users and contributors. The other, proprietary platforms, increasingly squeeze out custom web development through sheer economies of scale. Retreating into Drupal's new fortress, the enterprise, leaves many of us on the outside— and it doesn't escape the pincer, which will continue until there's nowhere left to hide.

A Drupalers Guide to Marketing

Those of us planning, designing, building or supporting Drupal for others are increasingly working for people who see that work through the lens of Marketing. This session will start by looking at the big picture of what's happening in the web market (Wix, WordPress, Sitecore, etc.), where Drupal fits today and how that evolution involves marketing professionals. Put another way, if Drupal is becoming the tool for Ambitious Digital Experiences, those experiences are paid for by Marketing budgets. 

Putting Your Best Foot Forward: A How-to for Navigating the Recruiting Process

Web developers with skills in Drupal, WordPress and modern JavaScript have long been in high demand, leading to tough competition for top talent. For hiring managers at all types of organizations, the prospect of recruiting a new team member can seem daunting at best and downright frustrating at worst. The recruiting process can also be very challenging for developers. How can they best assess culture and fit of an organization through just a job description and a few interviews? What should they keep in mind when searching for a new position to keep up their career progression?

You Gonna Build a Process for That Process?

For me it all started with a single process, client engagement. How do we create a system for on boarding clients, gathering requirements, accurately estimating work, and executing projects on time and on budget? In the beginning the process was in our heads and merely a product of conversation. It would evolve over time from a set of bullet points, to a series of pages, and eventually mature into a system with structured meetings, branded slide decks, precomposed meeting minutes, and ready to deliver assets for each step of the way.

Acronym Anxiety! What do all those letters mean!?

Acronyms are everywhere, and if you work in or with a digital agency, you’re likely bombarded by them day in and day out. Emails sent from strategists asking about your KPIs for the year, letters appended to your project manager’s name, requests from marketing for your CRM details ... the acronym soup goes on and on. The goal of this session is to equip attendees with knowledge of basic terms used in the industry and the correct ways to use them!

California Consumer Privacy Act (CCPA): What Does It Mean For You?

Timeslot
Presenters
mfb
Topics
The California Consumer Privacy Act (CCPA), a new law intended to enhance privacy rights and consumer protection for residents of California, goes into effect on January 1, 2020. We'll talk about what sites may need to do to be compliant with CCPA, including privacy-enhancing Drupal modules, and some best practices for website privacy, as recommended by the Electronic Frontier Foundation (EFF). Note, the presenter is not a lawyer and this talk is not legal advice - talk to your attorney for specific legal advice re: CCPA and other regulations that may apply to you :)

Choosing tech for the enterprise, like you work on The Enterprise

Vetting, selecting and implementing enterprise IT solutions can be a daunting task; but it doesn’t have to be! With the right planning, research, and methodology, you and your organization can explore strange new worlds--from Drupal to hosting to your own corporate procurement process--with composure and confidence. In this session, we’ll discuss a practical approach that ensures you’ll find the right tech, at the right time, for the right budget, and boldly go where your IT org has never gone before.  Topics include: - Requirements analysis

Google Analytics 201

I was a self-taught Google Analytics user. I thought I was getting by OK. But, since working with professional analysts, I’ve seen how my data wasn’t as complete or accurate as I thought I was. And with bad data, it’s easy to tell the wrong story.  I’m here to level you up, and share best practices for setting up your Google Analytics accounts.  In this talk, we will: provide recommendations on best practices for setting up your views, filters, and goals